A multichannel strategy can lift revenue and reduce risk, but only when the right systems keep operations from slipping into ...

Principled Technologies (PT) testing showed vSphere Kubernetes Service sustained more throughput and lower latency for ...

Background The global surge in ultra-processed food (UPF) consumption is a major public health challenge, particularly among ...

Zhanda The Label was inspired by a desire to create elevated, functional fashion apparel that feels intentional.

Manning School of Business students in the new Global Business Consulting course capped a semester of online work with a ...

SMBs tap agentic AI to rebuild legacy WordPress sites, refresh outdated web experiences, and optimize Shopify stores for efficiency and growth Every small business can harness the power of tech ...

A new study by researchers at UWE Bristol has revealed that working as a social media influencer can be far more mentally demanding than it appears from the outside. The research explores the ...

This is personalised advertising – the modern marketer’s favourite tool, powered by data, algorithms, and artificial ...

A new study published in the INFORMS journal Marketing Science has found that some of the most widely considered online advertising safety and fairness policies—ads that are designed to help ensure ...

Businesses looking for clearer insight into how consumers truly feel about their products, campaigns or brand decisions may find more authentic reactions on decentralized social media platforms, ...

Until a friend casually mentioned trying creatine this past spring, I hadn’t thought much about it — it was stuff I’d long associated with meatheads and a minor scandal involving my high school ...

After three decades spent rising through the ranks of sales and marketing teams at major pharmas, Chris Boulton is taking the top spot at an obesity-focused biotech. Boulton has been named CEO of ...