Big tech major Google’s AI platform Gemini has reportedly signed an INR 270 Cr deal with the BCCI to sponsor the Indian ...

Industry executives say AI-driven brands are increasingly competing with established companies for high-profile cricket ...

Ganapathy Viswanathan, Independent Communication Consultant and author, shares that brands keeping messaging simple, ...

The Indian Premier League has signed partnership deal with Google Gemini for a three-year period that is reportedly worth Rs ...

The deal highlights the growing push by AI platforms into Indian cricket sponsorships. It comes after ChatGPT became a ...

Analysis of JioHotstar tariff changes, premium plan increases, and content consolidation affecting subscribers in India amid ...

BestMediaInfo.com explains if JioStar has built enough stickiness and enough value on connected TV, to raise realisations ...

Google Gemini signs a Rs 270 crore sponsorship deal with IPL ahead of 2026. Here’s how much BCCI earns and what it means for ...

Speaking at the earnings call, Vaz said TV advertising remained challenging amid spend cuts by FMCG and consumer electronics, ...

JioHotstar crossed a billion downloads on Google Play and serves over 450 million monthly active users during the ...

JioStar delivered a healthy EBITDA performance despite a tough macroeconomic environment, backed by strong subscription ...

The WPL’s rise signals a new era where women’s cricket commands respect through skill and passion, reshaping India’s sporting ...