Cracker Barrel shareholders voted Thursday to oust board member and DEI marketing executive Gilbert Dávila in the wake of the branding crisis that wiped out hundreds of millions of dollars in value, ...

(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for Cracker Barrel’s reasoning behind its ill-received logo “refresh” earlier this year.

(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for the Tennessee-based company’s reasoning behind its ill-received logo “refresh” earlier ...

Cracker Barrel will be shutting down locations of a secondary brand across America after their dramatic public fallout earlier this year. MSN is reporting that Cracker Barrel will be closing 14 of ...

Cracker Barrel's "All the More" rebrand sparked customer backlash, leading to an 8% decline in foot traffic and a swift reversal. Despite good financials before the rebrand, the stock dropped 18% and ...

It’s been a nightmare few weeks for Cracker Barrel, taking a drubbing from random social media accounts all the way up to the White House over a fairly typical logo rebrand. But despite the fallout, ...

Cracker Barrel's co-founder has slammed the company's chief executive over plans for a new logo that were abruptly scrapped following a backlash. "They're trying to modernize to be like the ...

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Cracker Barrel said late Tuesday it’s returning to its old logo after critics — including President Trump — protested the company’s plan to modernize. In a post on its website, Cracker Barrel said it ...

Cracker Barrel will return to its “Old Timer” logo, the American restaurant chain announced Tuesday, reverting to the previous logo after a minimalist redesign received widespread backlash, including ...

Less than a week after unveiling a controversial new logo that prompted the company's stock value to take a dive and even President Trump to weigh in, Cracker Barrel announced Tuesday that it will ...

I suppose it’s natural to think of Cracker Barrel in August. Sweltering days call to mind road trips, rocking chairs and a tall glass of ice-cold lemonade. But if we are going to talk about the ...