Niche Influencer Marketing Market size is expected to be worth around USD 8,547.9 mn by 2034, growing at a CAGR of 33.2% ...

Believe it or not, car oil change service company Valvoline is in the midst of a fascinating retail marketing transformation.

A new framework looks to show true incremental impact, rather than attributing sales that would have happened regardless of ...

The Polo Bar leads the line. From Tiffany’s Blue Box to RH England, five retail dining rooms where demand turned dinner into ...

Retail today runs on context: actual, in-the-moment understanding of where a shopper is, what they’re doing, and what they ...

Social media campaigns can be unpredictable. Some resonate immediately, while others struggle to gain traction. In most cases, the difference comes down to strategy. This guide explores the ...

Emily Turner, chief marketing officer at The Fresh Market, joins the TWIG Podcast to discuss the evolving role of marketing in retail, innovative strategies for enhancing customer experience and the ...

WASHINGTON, Dec 16 (Reuters) - U.S. retail sales were unexpectedly flat in October, though consumer spending appears to have remained on a solid footing at the start of the fourth quarter despite the ...