The use of personal data to target minors, combined with opaque algorithms and engagement-driven design, has heightened fears ...
Marketers spend billions trying to persuade consumers that a product is right for them. But our research shows that sometimes ...
Find out the behavioral science principles behind five billion-dollar brands, and how to apply them to market your business.
The AutoGyro has come a long way in more than a century of flight. The post The History of Homebuilt Gyrocopters appeared ...
Here in a deep red state where elections for federal office are mind-numbingly (and for Democrats demoralizingly) predictable ...
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The psychology of sales

There is a lot of psychology involved in trying to make a sale. Here are the key principles to understand when you're ...
2026 is highlighted as the year of the singularity with Elon Musk warning of underestimated impacts; conversations with him ...
FOR too long, the image of Tanzanian youth online has been dominated by tales of wasted hours, viral distractions and the ...
As CEO of Oura, the company behind the minimalist smart ring worn on the index finger, Hale has helped steer the brand away ...
The UK has introduced a major new ban on junk food advertising, with rules now in force designed to restrict how and when “less healthy” foods are marketed to the public — particularly children. The ...
Branding shapes the long-term image you trust and remember, while advertising delivers messages that push you to act. When ...
Say you’re a cyclist training for your first 100-mile century ride. You’re Googling training plans, reading Reddit threads, ...