Influencer marketing pioneer Ted Murphy launches COEY, an AI-first media company unveiled during CES 2026 to automate ...

As social media approaches its 20th birthday, Battenhall is calling time on the era of control, trend-chasing and one-way brand storytelling.

GenZ: Discover how Lay’s transformed its marketing strategy in India by engaging consumers to create unique culinary experiences with potato chips, blending tradition with innovation to capture Gen Z ...

It doesn’t matter what your larger marketing strategy is at this point. Streaming marketing should command part of your ...

Indian QSR brands learned to speak locally rather than loudly. QSR brands give a rundown of how marketing evolved this year ...

It's a watershed moment for HFSS food and drink advertising, with new rules now in place to restrict the marketing of key ...

In this eye-opening video, we dive into an insane viral marketing hack that could revolutionize the way you promote your brand. Discover the secret strategies that make campaigns go viral and engage ...

In 2025, that meant it was impossible for me to scroll through my feed without being visually assaulted by ingratiating ...

Across categories and platforms, the year’s standout campaigns trusted audiences, tapped lived behaviour, and let cultural ...

We’ve seen the first AI-generated commercials, songs and even social media influencers outside of healthcare. Will pharma be ...

As the Q3 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising & marketing ...