Karnataka government has given conditional approval for international cricket and IPL matches to return to Bengaluru’s M.

Ganapathy Viswanathan, Independent Communication Consultant and author, shares that brands keeping messaging simple, ...

The Shaheed Veer Narayan Singh International Stadium in Raipur will host two of RCB's home matches in IPL 2026, confirmed by ...

PCB is planning to introduce a new auction system in the PSL, called the drauction. They reportedly want to move away from ...

Analysis of JioHotstar tariff changes, premium plan increases, and content consolidation affecting subscribers in India amid ...

Indian Premier League’s (IPL) advertising rates in 2026 are estimated to increase 10-20 per cent for linear and Smart TVs, ...

A new study reveals that advertising during the TATA IPL 2025 significantly boosted FMCG sales. Brands saw an average 5.7% ...

JioStar’s third-quarter revenue rose 11.6% quarter-on-quarter to ₹6,896 crore, while its profit before tax fell 32.2% to ₹898 ...

Defending champions Royal Challengers Bangalore (RCB) will reportedly not host their home matches at Chinnaswamy Stadium due to safety concerns following a tragic incident during IPL 2025 celebrations ...

Citing this, the RCA urged the BCCI to allocate the Royals’ IPL 2026 home matches to the SMS Stadium, while assuring complete cooperation to ensure the smooth conduct of the tournament.

Cricket, with this huge following in the country, is the fastest way to make an AI brand feel mainstream, say marketers ...