For decades, television advertising has been a game of creativity and repetition. Jingles and mascots became part of our ...

There continues to be a lot of buzz around marketing performance optimization and testing. Justifiably so. Technology is helpful with this, of course, but it’s non-technical expertise that really ...

WASHINGTON — A new report from the National Academies of Sciences, Engineering, and Medicine examines how the U.S. Department of Energy could use foundation models for scientific research, and finds ...

In Truth, Michael Shermer (the publisher of Skeptic magazine, podcaster, and author of more than a dozen books, including ...

Crops increasingly need to thrive in a broader range of conditions, including drought, salinity, and heat. Traditional plant ...

A large genetic screen has revealed how stem cells transform into brain cells, exposing hundreds of genes that make this ...

LLM-assisted manuscripts exhibit more complexity of the written word but are lower in research quality, according to a Policy Article by Keigo Kusumegi, Paul Ginsparg, and colleagues that sought to ...

Researchers at UConn and the University of Minnesota have discovered that there may be more to the "summer slide" phenomenon ...

New federal guidance is expanding testing for cervical cancer with a self-collection method. Dr. Mara Gordon speaks to NPR about why this option might become popular for screening for HPV.

Demis Hassabis founded DeepMind to “solve intelligence” and then use that to “solve everything else.” Sam Altman promised that “the gains to quality of life from AI driving faster scientific progress ...

In the journal ‘Nature,’ Utah State University biochemists and colleagues report newly discovered details about Cas12a3 ...

Boost your career with top business certifications. Explore high-demand credentials like PMP, CAPM, CBAP and more to enhance your skills and salary.