The creator of “Blue Lock: Rivals” thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 million. The 19-year-old, who asked that his ...

(Bloomberg/Cecilia D’Anastasio) — Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds since the company went public in 2021. It’s ...