The Motor Co.'s 2025 was, let's just say, not great, and in its Q4 earnings report, newly minted CEO Artie Starrs had to ...

In the fourth quarter, the Milwaukee motorcycle maker posted a loss of $279 million compared to $117 million during the same ...

The Wildhorse Harley-Davidson Kawasaki location on the north side of Bend is closing after nearly 26 years in business. The ...

North America retail sales declined 13% for the full year but rose 5% in the fourth quarter, driven by strength in the ...

Like any vehicle, Harley-Davidson motorcycles lose resale value steadily over time. However, not every Harley depreciates at ...

India’s motorcycle market is huge — totaling tens of millions of units annually — but the premium 800cc+ segment remains very small.

Preview this article 1 min CEO Artie Starrs said Harley-Davidson will be “addressing this mismatch head-on” between corporate overhead, manufacturing capacity and overall operating expenses and the ...

Harley-Davidson, Inc.'s Q4 miss, weak 2026 guidance, and strategic reset weigh on earnings. Click here to find out why HOG ...

For many bikers across the globe, owning a Harley-Davidson is usually the endgame. Sure, you could get a Honda or a BMW or any of those other brands, and you would, in fact, be getting a really good ...

Harley-Davidson more than doubled its loss in the fourth quarter as motorcycle sales continued to slump.

It seems the current US-India trade deal means cheaper Harley Davidson motorcycles but the reality is a far cry from that.

Softails are among Harley's most popular motorcycles; one was even featured in "Terminator 2: Judgment Day." But they almost ...