For decades, Coca-Cola has used polar bears to advertise and market one of the most popular soda brands in the world. Whether images of the Arctic animal are featured on packaging or star in ...

The Coca-Cola Company wants to kick off 2024 with a family affair. A new campaign from the beverage giant that starts bubbling Tuesday emphasizes its broad portfolio of drinks, not just a single ...

The Coca-Cola Company is hoping to start the year strong with creative that connects the dots between the marketer's family of products and family gatherings. Notably, the campaign brings together its ...