Lego announces smart brick
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The Smart Brick was revealed at CES 2026, and shown to power lights, sounds, and interactive features on an upcoming Star Wars playset.
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At its core, the function of a brick-and-mortar today doesn't look much different than it did fifty years ago: A customer arrives looking for a product or service, the business provides it to them, they pay and depart. But unlike fifty years ago ...
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The Lego Group unveiled its new SMART Play bricks at CES, the first building sets, featuring Star Wars, are expected to launch in March.